The future of horticulture depends on the people who shape it. In this issue, we explore efforts to support the next generation, highlight workplaces prioritizing employees, and share insights on attracting Gen Z talent. Plus, get the latest advocacy updates, discover new educational initiatives, and meet the leaders driving industry growth.
AmericanHort is here to help you succeed in the new year. Discover strategies to improve your operation, stay updated on what to expect in 2025 governmental policy, and explore upcoming education programming. Plus, catch up with a past HortScholar who discovered a passion for Cultivate.
See how proactive members are taking the lead in addressing industry challenges—whether by joining forces with other organizations to file a lawsuit against a recent H-2A ruling affecting businesses using seasonal workers or raising awareness about threats like the Box Tree Moth. Plus, see how you can contribute to vital advocacy efforts in Washington, D.C. to protect your business.
Between educational series and certifications, in-person conferences, and on-demand education from Cultivate’24, our fall schedule offers numerous opportunities to expand your knowledge and optimize your performance. Plus, see how other businesses meet compliance guidelines and use innovative tools to drive them forward.
Discover how to enhance the quality and reliability of your greenhouse or nursery operation and learn why prioritizing the well-being of your employees can boost their productivity. Get insights into how our members are developing the future workforce, exciting additions to our advocacy team, and learning opportunities at Cultivate’24.
In this issue, learn how our expanded D.C. advocacy team keeps your interests top-of-mind with legislators, gain valuable insights from the 2024 Industry Market Outlook, and discover how to build a strong professional brand. Plus, get tips to help your team make the most of attending Cultivate’24.